I found this chat between Outset co-founder Aaron Cannon and YC partner Harj Taggar very useful.
I found this chat between Outset co-founder Aaron Cannon and YC partner Harj Taggar very useful. They talk about building an AI research category before the market was ready.
Outset created a new space instead of fighting in an old one. The company now offers Simulations Lab and Digital Twins along with its core AI interviewers.
The platform has run millions of talks for firms like Google, Microsoft, and Nestlé since the W23 batch. This gives big companies survey-scale reach with the depth of personal interviews.
Cannon says this balance is their main value. The shift to simulations shows how the idea is moving past static research into dynamic user modeling.
It helps to hear a founder explain the gap between early vision and real market validation. This context matters for anyone building in a new space.
The 21-minute video focuses on how to create a category rather than generic startup tips. It is a practical watch for founders facing timing issues.
Cannon shares examples of selling a product buyers did not know they needed yet. These stories offer a roadmap for that exact friction point.
https://www.youtube.com/watch?v=x3XOeDckUX0
Not financial advice. For informational and educational purposes only.
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